Digital Journalist & Social Media Intern
Thunder Bay, ON
Canada
Category
Media
Experience Required
Yes
Employment Type
Internship
Work Schedule
Full-Time
Job Description

Dougall Media, Thunder Bay’s only locally owned broadcast and multimedia company, has an opening within our newsroom and digital content team for a Digital Journalist & Social Media Intern.

Do you enjoy storytelling, on-camera reporting, and creating engaging content for modern digital platforms? Are you passionate about how news is consumed on social media and excited by the evolution of journalism across TikTok, YouTube, and other emerging platforms? Dougall Media offers a dynamic and supportive environment where traditional journalism and digital innovation come together.


Responsibilities Include:

Content Creation & Publishing

  • Create, edit, and publish engaging news content tailored for digital platforms including TikTok, YouTube, and Meta Ads Manager, ensuring content is optimized for each platform’s audience and format.

On-Camera Reporting

  • Research, script, and deliver news stories on camera, producing clear, accurate, and engaging segments that translate well to social and digital audiences.

Video Editing & Production

  • Edit video content using modern tools and techniques, including short-form storytelling, captions, graphics, and pacing optimized for mobile and social consumption.

Platform Strategy & Trend Monitoring

  • Stay current with social media trends, platform updates, and audience behaviors, and apply insights to improve content performance and engagement.

Collaboration with Newsroom & Broadcast Teams

  • Work closely with reporters, producers, and digital teams to repurpose broadcast content for digital channels and support the organization’s transition from traditional TV to multi-platform storytelling.

Other duties as assigned related to the team objectives and in support of news team.


 
Job Requirements
Requirements for this position:

Broadcast Journalism Experience: Proven experience as a television reporter and/or anchor, with strong on-camera presence, clear delivery, and the ability to communicate complex stories in an engaging and concise manner.
Digital & Social Media Fluency: Strong understanding of how news content is consumed on platforms such as TikTok, YouTube, and Meta Ads Manager, including differences in tone, format, and audience expectations.
Content Adaptation Skills: Ability to translate traditional broadcast stories into compelling digital-first formats, including short-form video, vertical video, and platform-specific storytelling techniques.
Video Editing & Production Skills: Hands-on experience with video editing tools (e.g., Adobe Premiere Pro, Final Cut Pro, or similar), including adding captions, graphics, and optimizing content for mobile viewing.
Ability to Learn & Adapt Quickly: Demonstrated ability to embrace new technologies, formats, and workflows, with a willingness to experiment and evolve alongside rapidly changing social media platforms.
Strong News Judgment & Editorial Integrity: Solid understanding of journalism ethics, accuracy standards, and editorial decision-making in a fast-paced news environment.
Audience Engagement Mindset: Ability to create content that drives engagement, including understanding hooks, pacing, headlines, and storytelling techniques that resonate with digital audiences.
Collaboration & Communication: Strong interpersonal skills with the ability to work cross-functionally with newsroom, production, and digital teams.
Ability to lift up to 40 pounds as part of job requirements.
Valid Ontario driver’s licence required.
Dougall Media is committed to creating a diverse and inclusive environment and welcomes applications from all qualified individuals including women, members of racialized groups/visible minorities, Indigenous persons, persons with disabilities, and persons of any sexual orientation, gender identity or gender expression. Dougall Media is committed to an environment of open access to employment opportunities. Accommodations are available for all applicants with disabilities throughout the recruitment process. Should an applicant require accommodations for interviews or other meetings, please contact Human Resources at (807) 346-2569.

We thank all applicants for their interest in working with Dougall Media. Candidates selected for an interview will be contacted directly, and interviewed candidates will receive updates regarding the status of their application in accordance with applicable legislation.

If interested, please click apply where you can submit your resume and cover letter to begin the application process. Start your career with Dougall Media today!