Position: Manager, Digital Communications and Creative Services
Status: Permanent, Full time
Department: Communications & Public Affairs
Posted: Monday, February 3, 2025 – Sunday, February 16, 2025, closing at 11:59PM
Base Rate: $106,450.50 - $ 159,685.50 (salary band placement commensurate with experience)
Reports To: Chief Communications Officer, Communications and Public Affairs
A New Kind of Health Care for a Healthier Community. That is our mission at Trillium Health Partners (THP), one of the largest community-based acute care facilities in Canada. Comprised of the Credit Valley Hospital, the Mississauga Hospital and the Queensway Health Centre, along with several satellite locations, THP serves the growing and diverse populations of Mississauga, West Toronto, and surrounding communities, and is a teaching hospital affiliated with the University of Toronto.
If you are passionate about your career, motivated to improve the health of the community, committed to excellence, quality, and patient safety, consider joining our Better Together team!
Job Summary
Reporting to the Chief Communications Officer, Communications and Public Affairs, the Manager, Digital Communications and Creative Services (Manager) plays an integral role on the Communications and Public Affairs team in supporting and advancing the THP’s strategic goals. The Manager is responsible for leading the team responsible for digital communication, content production, social media strategies and events for both current and future-state work streams aimed at providing innovative, audience-first digital and creative communications solutions.
THP is looking for a talented leader who can provide senior level counsel and advice and enhance brand presence and awareness to support an ambitious organizational mission. This individual also has experience building and sustaining brand presence within complex, rapidly changing environments.
The successful candidate will work closely with diverse multidisciplinary teams of clinicians, communicators and strategists to produce innovative work that engages a wide range of audiences including internal partners, patients and caregivers, the general public, donors, the broader health care community and government. The Manager will be responsible for prioritizing and designing communications initiatives in alignment with organizational strategy, while managing/leading a team.
Key Responsibilities
- Analyze opportunities for enhanced and inclusive communications opportunities with partners and the community to advance our mission and strategic goals.
- Coach, mentor, and manage the performance and deliverables of a team ensuring quality and timeliness of work performed.
- Provide communications counsel, advice, and decision support to multi-disciplinary teams of hospital professional staff, clinicians, service providers to implement programs and services.
- Aligned with THP’s strategic plan and overall business objectives, develop and execute plans that drive THP’s goal in delivering a patient-centered approach to digital communications.
- Understand the value, purpose and best application of all corporate digital channels, including web, intranet, social media and digital signage to deliver an integrated communications experience.
- Understand the value, purpose and best application of content production, to build the organization’s brand.
- Work collaboratively with partners across THP, Information Services, THP Foundation and external vendors in overseeing timelines, budget and key deliverables on critical digital and integrated digital projects.
- Apply a deep knowledge of digital leading practices and emerging trends, to infuse day-to-day interactions and projects with sound recommendations for enhancing THP’s digital presence.
- Work with internal business partners and serve as an expert advisor on digital and creative communications planning and content development, working with teams to leverage content and stories for external use.
- Execute on and refine the social media strategy and editorial approach to grow online communities, serve patients, celebrate our people, build credibility, and grow affinity to the THP brand.
- Evaluate and report on key performance metrics, drawing insight from the data to ensure continual adjustments and improvements are made across all digital communications touch points.
- View processes, practices and projects with a fresh eye and perspective to consider new approaches and areas of opportunity.
- Oversee the strategic alignment of events with content creation.