Who We Are
The Marketing Insights & Analytics team is tasked with proving and improving the value of Twitter to the marketplace. Our team seeks to understand how consumers think, feel, and behave on Twitter. Through a combination of ad campaign measurement, conversation analyses, and market-facing thought leadership projects, we use data to uncover who our audiences are and how they react to advertising.
What You’ll Do
The Senior Researcher is a position for candidates with several years of research experience and who have a bachelor’s degree in behavioral or quantitative social sciences or a related subject. You will work as part of a team, with significant autonomy/ownership, responsible for delivering insights and ad effectiveness measurement. You will own client relationships and campaign measurement (including preparing and setting up surveys, monitoring progress in-field, extracting data, presenting research findings to internal and external clients), and facilitating custom requests. You will also own & lead thought-leadership research, with the goal of uncovering broader insights about Twitter’s audience & advertising performance.