Email Marketing Manager (Remote)

Toronto, ON
Canada

Experience Required
Yes
Employment Type
Employee
Work Schedule
Full-Time

Job Description

About the role:

The Email Marketing Manager is responsible for driving growth and engagement with our user base through email. You'll take ownership of triggered and newsletter communications and be responsible for the planning and optimization of our email communications to ensure we maintain a healthy database and deliver valuable content to our users that deepen their engagement with the platform.


As Email Marketing Manager, you’ll be responsible for:

  • Own our email strategy and establish best practices for the channel.
  • Establish and drive our email content calendar working collaboratively with marketing and other stakeholders to ensure needs are met and email subscribers are served valuable and engaging content.
  • Develop out and optimize all triggered email campaigns closely managing performance to ensure we are delivering valuable and relevant content at the right time.
  • Strategize and execute on going email optimization testing to continuously improve health, engagement, and conversion metrics.
  • Collaborate cross-functionally to identify opportunities to increase acquisition and retention of email subscribers across all channels - paid, social, onsite CRO, etc.
  • Develop strategies to drive healthy list, user acquisition, and revenue growth generated from email.
  • Be the expert user of our email platform leveraging new releases and features to the fullest.
 
Job Requirements
We believe it's important for you to have:
3+ years of experience in email marketing including triggered automated programs and audience segmentation.
Demonstrated ability to derive insights from performance metrics.
The ability to create and drive email strategy coupled with tactical execution.
A strong knowledge of the digital marketing ecosystem and an understanding for how channels can work together to compliment one another and accomplish goals.
A passion for helping creatives make a living doing what they love.

Benefits
At Dribbble, you’ll join a diverse team dedicated to learning, teaching, and growing; as individuals, as a team, as a business, and as a community. As a workplace, we pride ourselves on doing right by our employees, and have a benefits package that makes being a part of the Dribbble team a dream job and something to be really proud of:

100% remote: so you can work where you feel most comfortable and inspired.
Stay healthy: Generous medical and dental for both you and your dependents.
Relax and unwind: with plenty of paid vacation, and paid sick time for when you need it.
Celebrate: we observe both US and Canadian holidays - and a whole week of rest in December.
Family leave: Paid time off for when your family grows.
Retirement plans: to help you save for the future.
Fitness fund: to help you feel your very best.
Equipment fund: so you can deck out your home office.
Monthly coffee budget: Grab that latte - it’s on us.
Learning and development: Keep growing with paid courses, books, and conferences.
Hang out: we get together at least once a year for some in-person face time.
Pro tools: MacBook Pro (or Air) and all the tools you need to do a great job.