The Digital Marketing Specialist is accountable for Introhive’s global digital marketing functions, helping the organization improve user experience, generate brand awareness and drive revenue via all digital and online channels.
In this role, we’re looking for someone passionate about digital marketing that brings diverse experience with the latest marketing technology to our rapidly growing team. You will be responsible for managing the development and implementation of demand generation programs, digital editorial and content marketing strategies, website personalization and conversion optimization efforts.
The role will also help manage Introhive’s current martech stack, as well as support with the onboarding and enablement of new marketing technology investments. The Digital Marketing Specialist will play a key role in Introhive’s demand generation and pipeline creation by using a variety of tools and tactics, including:
- Content Marketing / Conversion Marketing
- Online Advertising / Retargeting
- Search Engine Optimization (SEO)
- Marketing Automation / Lead Nurture Programs
- Social Media Marketing