Communications Specialist (15 month contract)


North York, ON
Canada

Category
Industry
Banking / Financial Services
Experience Required
Yes
Degree Required
Yes
Employment Type
Employee
Work Schedule
Full-Time
Job Description
Requisition ID: 54297

Tangerine is Canada’s leading direct bank. We offer flexible and accessible banking options, innovative products, and award-winning Client service. The reason why Tangerine employees come to work each day is to help Canadians live better lives. We focus on making a difference in our communities, and that includes our own internal community. It’s important to us that our employees feel empowered and enthusiastic about belonging to our Orange culture.





ROLE PURPOSE:



The Communications Specialist is responsible for supporting communications strategies that build and protect Tangerine’s reputation and drive affinity for the brand among internal and external audiences. Primary internal clients for the Communications Specialist will include Tangerine Marketing, Product and Sponsorship/Community Investment.



The Communications Specialist will support in the execution of strategic initiatives that engage and excite external audiences (media, stakeholders, partners and Canadians), Clients and employees through the creative and consistent articulation of the Tangerine brand, corporate platforms, and product initiatives and enhancements.



ROLE ACCOUNTABILITIES:



External Communications

Support in the execution of strategic external communications initiatives that drive awareness of Tangerine’s brand positioning and product offering as catalysts for dynamic and two-way stakeholder engagement.
Execute project and tactical plans that include media, stakeholder, influencer and community relations and other communications initiatives that ladder up to Corporate Communications strategy and identified objectives.
Working with the Corporate Communications team, help identify and execute on opportunities for product and marketing senior leadership brand building initiatives.


Internal Communications

Support internal project and tactical plans that ladder up to internal communications strategy and identified objectives.
Deliver on sharing information about brand and product advancements with employees in new and innovative ways.
Act as an internal ambassador to encourage continued employee engagement on existing communications channels (including Tangerine Central and Tangerine Champions) in addition to new yet-to-be identified communications channels.
Assist in executing on leadership and organization-wide communications to support brand, marketing, and product initiatives. This includes collateral materials to ensure timely and consistent communications to employees on Tangerine priorities.


How

Work collaboratively with internal stakeholders to deliver on effective, integrated and measurable communications plans for internal and external audiences.
Assist with the development of internal and external communications materials including press releases, briefing documents, posts/articles, presentations and messaging.
Work and proactively collaborate with broader Corporate Communications team to help manage editorial calendars and timing of activities.
In conjunction with the Communications Specialist, identify and report on key performance indicators on an on-going basis.
Explore, leverage and implement innovative ways to creatively communicate with internal and external audiences.
Assist with planning, coordinating and executing community investment initiatives and sponsorship activations, including on-site support.
Job Requirements
MINIMUM QUALIFICATIONS:



Education/Experience

A minimum of 3 years related communications experience gained in a corporate and/or agency environment.
University or College level education in public relations, journalism, communications or marketing.


Specialized Knowledge

Strong understanding of PR, social media, sponsorship and marketing tactics and how they can work together to drive corporate results
Excellent knowledge and application of Microsoft Office – Word, PowerPoint, Publisher, Excel and Photoshop
Knowledge of media monitoring tools and processes
Superior writing, editing and presentation skills
Strong business understanding and aptitude


Abilities

Able to deal with ambiguity and tight deadlines while working effectively in a team environment
Ability to effectively handle multiple tasks by identifying priorities and delivering under tight timelines
Strong interpersonal skills with the ability to collaborate and deal proactively with peers


Attributes

Embraces and lives Tangerine’s Promises
Organized
Enthusiastic
Innovative
Acts as a team player
Results oriented
Focuses on the Client
Entrepreneurial
Committed to self-development


WORKING CONDITIONS:



The Communications Specialist will be working in a traditional office environment and may be subject to special working conditions as needed by the business. Special working conditions may cover a range of circumstances from regular evening and weekend work, overtime, shift work, working outdoors and/or working with challenging clients.



DIRECT REPORTS:



No.



DISABILITY ACCOMMODATIONS:



Tangerine will make reasonable accommodations for the known physical or mental disabilities of an otherwise qualified employee or applicant for employment, unless undue hardship to Tangerine would result. Any applicant or employee who requires accommodation in order to perform the essential functions of a job should contact Human Resources or his or her supervisor.



MANAGING RISK:



All members of the Tangerine Team are responsible for managing risk and compliance within their departments. As such, employees should maintain and demonstrate the highest standards of integrity and ethical conduct in accordance with Tangerine policies, guidelines and directions.





Location(s): Canada : Ontario : North York

At Tangerine we value the unique skills and experiences each individual brings to the team, and are committed to creating and maintaining an inclusive and accessible environment. If you require accommodation during the recruitment and selection process, please let our Recruitment team know.