Marketing Coordinator


Burlington, ON
Canada

Industry
Dealership
Employment Type
Employee
Job Description
Mercedes-Benz Burlington

Marketing plays a key role in supporting all business functions within Mercedes-Benz Burlington, as well as representing Mercedes-Benz Burlington as an ambassador in our community. This role reports into the Marketing Manager and would be responsible for supporting the execution of both marketing plans and brand building initiatives that help achieve volume, organic growth and market share in line-with the overall business priorities. In this role, you will execute a clear B2C brand marketing strategy across multiple touch points.
Job Requirements
Principal Duties and Responsibilities

Events

Lead the organization and marketing activation of events hosted at Mercedes-Benz Burlington, as well as events supported by us in the community
Attend agency and community partner meetings
Assist in growing the Quantum Event Series brand
Assist in managing the approval process for Employee Prizing and Event Requests

Digital

Collaborate with agency partners to deliver innovative and creative digital content across all platforms
Assist with MBB database acquisitions and e-blast communications
Assist with all digital advertising and digital platforms like the MBB website and AutoTrader
Monitor all activity on our social media channels
Capture relevant content to share on our social media channels

Creative

Assist with creative development and messaging of all tactical advertising assets

Administrative & Other Tasks

Assist with budget management and invoicing processing
Manage in-dealership TV and phone marketing
Assist in developing content and administrative tasks for MarQuee Magazine
Manage all ordering of new printed materials with our preferred suppliers